Here’s an interesting article by a guy who started working in digital marketing the year after I did at a company I worked at for a few years.  These 5 “Lessons” are a great starting point for any business owner/manager looking to grow their business:

  1. Set a “clear and measurable objective”
  2. Give people a reason to care about your business/company/product/service
  3. Make sure people know what you and your business stand for
  4. Know and understand how you are marketing/selling your business before you go out and do it
  5. Have you discovered your own unique opportunity and are you building your business around it?

Read the article, if any of it resonates with you let me know.  I will help you build a strategy that addresses each point and will help you ensure success.

 

http://www.inc.com/bill-carmody/5-surprising-lessons-from-the-past-20-years-of-digital-marketing.html